百度深夜推广假证赌博网站引发热议

Chinese search giant Baidu Inc announced that it has begun to assist police in an investigation into its promotion of gambling websites that used fake business licenses.

中国网络搜索巨头百度公司近日宣布，其已经开始协助警方，以调查在该公司网络推广中使用假营业执照的赌博网站。

A slew of gambling sites photoshopped other companies' business licenses in order to register for Baidu promotional services, The Beijing News reported.

据《新京报》报道称，为注册使用百度推广服务，许多赌博网站都拍下其他公司的营业执照来冒充。

According to the report, search queries with key words like "casino" entered on Baidu between 10 pm and 9 am yielded results lists topped by these sites, accompanied by the tag "Baidu Promotion."

根据该报道指出，晚上10点到早上9点这个时间段，在百度搜索查询上输入类似“赌场”之类的关键字，搜索结果中排名最靠前的就是这些带有“百度推广”的标签的赌博网站。

Moreover, ends of quarters and weekends always saw a surge in both the number of such websites listed and in higher rankings for such sites.

此外，每一季度和每周结束之后，往往在搜索结果中这些网站的数量就会激增，而且它们还会排在更加靠前的地方。

For example, gambling and entertainment services website "The Venetian Macao" ranked near the top of the search results on Sunday and consequently saw bets increase from 79 million yuan ($12 million) to 100 million yuan within half an hour and a hike in the number of gamblers to 620,000.

举例来说，在周日的搜索结果中，赌博和娱乐服务网站“澳门威尼斯人”几乎排在搜索结果的最前面，因此在半个小时之内，该网站的赌注就从7900万人民币（约合1200万美元）上升到了1亿人民币，参赌人数上升到了62万人。

All of the gambling websites were found to have later secretly modified the company information listed on the business licenses used to obtain initial promotional approval, according to a statement released by Baidu on its official Sina Weibo account. The statement added that the company has firmly banned commercial promotion of gambling.

据百度在其新浪官微上发布的一份声明表示，他们发现所有赌博网站后来都秘密修改了其用于获得最初推广批准的营业执照上的公司信息。这份声明还表示，百度公司严禁对赌博进行商业推广。

Liu Ming (pseudonym), a salesman working for a Baidu Promotions agency, told The Beijing News that in order to meet sales goals, some agencies give salespeople 80 percent of promotion fees as perks. The promotion fees of those websites can reach as much as 300,000 yuan per night.

刘明（化名）是给一家百度推广中介工作的销售人员，他向《新京报》透露，为了达到销售目标，一些中介会把80%的推广费作为额外补贴发给销售人员。这些网站每晚的推广费用能够达到30万人民币之多。

Li Sheng (pseudonym), a senior salesman, said the websites' business licenses were usually faked by misappropriating other companies' information to get Baidu's approval.

刘胜（化名）是一名百度高级销售，他透露，这些网站的营业执照一般都是伪造的，他们挪用其他公司的信息来获得百度的认可。

According to The Beijing News, the companies whose information was forged are completely unrelated to gambling and were not registered for promotion on Baidu.

据《新京报》报道，这些被挪用信息的公司和赌博毫无关系，也没有注册百度推广。